Proraso — Italy
Italian shaving and beard care with barbershop roots
Proraso is an Italian brand of shaving, beard care, and barbershop grooming products from the Florentine company Ludovico Martelli. It is best known for shaving creams and soaps, pre- and post-shave care, and clearly structured ranges for different skin and beard needs. The brand focuses on practical, comfortable daily shaving, with established formulas, classic signature scents, and products suited to both home use and professional barbershop routines.
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